Estimates for 2023 suggest that there are over 20 million landlords in the United States.
As this number grows, so too does the competition within the rental market. To find tenants for your properties, you will need to stand out from the crowd.
But how do you attract prospective renters in such a tough market?
This article provides tips to give you a competitive edge in the rental market. Read on to find out ideas on property marketing, rental curb appeal, and much more.
Improve Property Marketing
Grabbing people's attention online or through advertisements is essential in a saturated marketplace. There are several ways to make your rental listing look more inviting.
Get some professional photos taken of the property. High-quality photos will show that you're putting effort into your duties as a landlord.
Try adding virtual tours and information about the local area. Highlight any interesting or unique features or amenities your property offers.
Showcase key places of interest, like schools, shops, or medical facilities. Cedar Hills has so much to offer, so make sure to point out great things to do and see.
This is especially useful for those who live out of state. They can use this information to determine if they want to start the tenant application process.
Effective Rental Maintenance
A common gripe by tenants is that landlords are not proactive about maintenance. Show prospective tenants that you take these concerns seriously.
To combat this, provide a transparent maintenance request system. This could be through an online form or portal.
People want to know that their requests for maintenance will get dealt with quickly. So make sure there is a defined response time for these requests.
Make sure your rental contract is clear on how and when maintenance will take place. Also, clarify which things are your responsibility and which are the tenants.
Even when you don't have occupants, keep everything clean and well-maintained. This is great for rental curb appeal and increases the chances of you finding new tenants.
If you live far away from your property and need help, try working with a property management agency. Property management professionals can help take care of all things maintenance.
They have connections with local businesses and workmen. This will allow them to get maintenance done fast and at the best prices.
Put Tenants First
Tenants want to feel that their wants and needs are a priority when searching for properties. They will be looking for listings that highlight tenant-focused policies.
This could be things like allowing pets and easy online payments for rent and deposits.
You can also look at offering different furnishing options. Especially if people are moving long distances, furnishings could be very helpful.
Also, think about how you can make the home more secure. Homes that have security cameras, quality locks, and alarms are much more appealing.
Keep all windows, doors, and outdoor access in good condition. Plus, adding security lighting can help people to feel safer in their homes.
Rent Your Property Today!
In a competitive market, you need to think outside the box to get rental applications. Focus on strong property marketing to garner attention online. Highlight tenant-focused policies and always stay on top of maintenance.
Working with a property management company is also a great decision. They can help with maintenance, tenant screening, and much more.
PMI Summit is the best property management provider in the Cedar Hills area.
We are proud of our team and promise high-quality customer service to you and your clients. Get in touch today to organize your consultation with us.
